Brand ISIS

Naheed Mustafa

The Walrus

2015-02-16

“ISIS is doing something unprecedented: building a nation-state in real time. To interpret its media efforts as anything less than the creation of a national foundation myth is to grossly underestimate its project.”

““Al Qaeda was building an idea, setting the scene for the potential existence of a state, of a caliphate,” she says. “What ISIS is doing is actually building that nation-state.””


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